The beginnings.
We began the 2022 financial year with the well-deserved longing for a return to general normality, where the word pandemic was presumably expected to gradually disappear from our vocabulary and cease to mark the rhythm of our daily routine.
However, our joy fell into a pit! And at the beginning of the year, the Ómicron variant appeared, much more belligerent than its contemporary variants, rapidly increasing the contagion rate in Europe and negatively impacting tourism figures in Spain.
In quantitative terms, according to the Exceltur sector association, tourism GDP fell by 15.8% in Q1 of the year compared to 2019, with January being the most pronounced month of the quarter, although this trend has already been modified in March, due to to an increase in demand, which marks the path of recovery in this second quarter.